Content
Give your sales team the materials they actually need — automatically.
This workflow generates and maintains your sales enablement library — case studies, one-pagers, battle cards, and ROI calculators — keeping materials current with your product and market.
Workflow Steps
How this workflow runs
Materials audit
Knowledge Base BuilderExisting sales materials are reviewed for currency and accuracy.
Gap identification
Market Research AnalystMissing materials are identified based on sales team feedback and deal analysis.
Research
Market Research AnalystProduct data, customer case studies, and competitive context are compiled.
Materials drafting
Content Marketing FlywheelBattle cards, one-pagers, and case studies are drafted.
Review and approval
Approval GateSales leadership reviews and approves materials before distribution.
Distribution
System OutputApproved materials are published to the shared knowledge base and Notion.
Triggers
What starts this workflow
Manual trigger
Quarterly schedule
New product feature launch
Outputs
What you get when it runs
Battle cards in Notion
One-pagers ready for PDF export
Updated competitive comparison materials
Slack notification to sales team